Everyone in retail industries – selling fashion goods and apparel, FMCGs companies, Mom-pop stores, super markets, E-commerce and entire supply chain – the segments that designs, produces, and sells its own products or anyone else products, with or without using middlemen or wholesalers, so that it can satisfy customer demands very efficiently. There has been a big change applied in the way the business happens. Big retail/wholesale giants like Amazon, Walmart and lot of homegrown players like Grofers, Bigbaskets, Superdaily, JioMart etc. has flourished in India.